Analytics

We understand that in the digital world, your eyes and ears are also digital. Embudo can suggest ways to “listen” to your customers by tracking their behavior unobtrusively and creating a rich warehouse of buyer patterns which can go a long way to build personalized relationships with them.

There are so many solutions out there. Managing it all requires a substantial time investment. I want a partner who can lay out a roadmap for me. We have 57 vendors just in marketing technology. And you need a data scientist who has the keys to unlock what you’re sitting on.” - Jenn McMillen, former Vice President, Marketing & CRM, Michaels Stores
People standing in a circle

This central repository of intelligence can help you with use cases such as:

  • Track visitor behavior to provide spot personalized offers
  • Automatically Amp your nurturing efforts based on lead score and activity
  • Stay contextual to speed up conversions, brand recall and trust.
  • Drive long term customer retention by leveraging data about user behavior for prompt service deliveries
  • Grow upsell and cross sell revenues by predictive analysis of buying patterns and personalized communication of offers via multiple channels

Embudo realised that the only sustainable way to deliver a consistent and productive CX is by embedding technology into the CX flows and leveraging robust cloud platforms and digitally enabled solutions.